India- EU FTA: A win for jewellery exports, but only if we evolve how we think about Europe

The India – EU Free Trade Agreement is being rightly celebrated as a landmark moment for our gems and jewellery industry.
Rahul Desai: From Passionate Beginnings as an Educator to Becoming a Global Jewelry Consultant

Rahul Desai: From Passionate Beginnings as an Educator to Becoming a Global Jewelry Consultant In an industry where tradition meets […]
The Invisible Disconnect Between Marketing & Merchandising

In most jewellery businesses, marketing and merchandising live in separate worlds. Marketing teams speak the language of visibility like campaigns, […]
The Slow Luxury Mindset: Redefining Value in the Jewellery Industry

In an age where everything is instant, from deliveries to dopamine, “slow” might sound counterintuitive. But in the world of […]